Education

Below are presentations and other resource materials, from seminars and workshops, that may be helpful to you.

The Power of Promotional Products
A presentation that explains, with graphs and charts, the impact promotional products have on consumers, such as increasing brand recall and retention, and the proven return on investment they can have on a company's bottom line.

Engaging People to Build Brand Experiences: The Unique Power of Promotional Products

Marketing expert Paul Kiewiet, MAS, vice president of Incentive Marketing, a Corplogoware affiliate, and chair-elect of PPAI, engaged and enlightened college students during a workshop held during Advertising Week in September 2006. Kiewiet shared key information about the power of promotional products and revealed current research that shows how to create powerful brand recognition through the use of promotional products as communication tools. To view the presentation, click here.

The Motivation Show 2006

Here you will find presentations from several buyer workshops given at The 2006 Motivation Show held in Chicago.